Welcome to the Content Design Primer!
Learn from a
Storytelling Expert
Story is the most fundamental lens through which we view the world, and that extends to digital experiences. Learn how to have better stories with clients and customers through adopting a content design mindset.
Complete a Content
Design Project
Choose your own client and project and get guidance on conducting a killer discovery, doing vital research, collaborating across disciplines and bringing an audience viewpoint to your work.
Work at Your
Own Pace
A self-paced video course with four hours of recorded instruction, worksheets, templates and more. Designed for anyone wanting to implement content-first thinking and an audience-first mindset in their organization.
Example Curriculum
Now Open: Office Hours
Meet 1:1 via zoom with your course instructor to discuss your sample content design project, ask questions about course materials, and get feedback on your process and work. Available as a course add-on after sign-up.
